Category Archives: Multimedia for Architecture

Turin architecture: 111 podcasts | UrbanLab | 2021

Comunicarch ha scritto  i 111 podcast in italiano e inglese della nuova mappa dell’architettura contemporanea a Torino realizzata da Urban Lab Torino con la collaborazione di Ordine degli Architetti PPC di Torino, Fondazione per l’Architettura e IN/Arch Piemonte.

Sono 111 le architetture selezionate per illustrare come sono cambiati l’architettura e lo spazio urbano torinese dalla metà degli anni ottanta. L’audioguida su podcast è disponibile sul canale Torino Contemporanea di Loquis, la prima piattaforma italiana di Local Audio, facilmente accessibile tramite QR code stampato sulla mappa.

Il taglio scelto privilegia le realizzazioni più recenti offrendo una visita aggiornata alla città che negli ultimi vent’anni ha costruito tantissimo e cambiato volto.

La mappa è ripartita in quadranti che suddividono Torino e i comuni confinanti per orientarsi tra centro e zone adiacenti via via fino alla prima cintura dell’area metropolitana: Chieri, Moncalieri, Collegno, Grugliasco, Venaria, San Mauro Torinese. Un ulteriore supporto alla consultazione della mappa è costituito dall’organizzazione di spazi e architetture secondo le funzioni prevalenti che questi ospitano: abitare, ufficio e commercio, cultura, spazio pubblico e servizi, formazione. 

Le opere sono state selezionate con la collaborazione di Ordine degli Architetti PPC, Fondazione per l’architettura e IN/Arch Piemonte, che da diversi anni premiano la produzione architettonica di qualità sul territorio torinese: per questo motivo tra gli interventi illustrati compaiono le “Architetture rivelate”, premio conferito dall’Ordine, e i Premi IN/Architettura 2020.


Comunicarch wrote the 111 podcasts in Italian and English of the new map of contemporary architecture in Turin created by Urban Lab Turin with the collaboration of the Chamber of Architects of Turin, the Foundation for Architecture and IN / Arch Piedmont.

111 architectures have been selected to illustrate how Turin’s architecture and urban space have changed since the mid-eighties. The podcast audio guide is available on Loquis’s Torino Contemporanea channel, the first Italian Local Audio platform, easily accessible via the QR code printed on the map.

The chosen cut favors the most recent creations, offering an updated visit to the city that has built a lot and changed its face in the last twenty years.

The map is divided into quadrants that divide Turin and the neighboring municipalities to orientate between the center and adjacent areas gradually up to the first belt of the metropolitan area: Chieri, Moncalieri, Collegno, Grugliasco, Venaria, San Mauro Torinese. Further support for consulting the map is the organization of spaces and architectures according to the main functions they host: living, office and commerce, culture, public space and services, training.

The works were selected with the collaboration of the Order of Architects PPC, the Foundation for architecture and IN / Arch Piemonte, which for several years have been rewarding quality architectural production in the Turin area: for this reason, the “Architetture rivelate ”, a prize awarded by the Chamber, and the IN / Architecture Awards 2020.

Camerana & Partners | Torre Littoria-Turin | 2020

In the rationalist Torre Littoria, one of the urban symbols of the thirties in Turin, Benedetto Camerana (Camerana & Partners) has designed a series of apartments, in which the city’s baroque architecture takes center stage through a play of windows and reflective surfaces.The project for the new apartments re-elaborates the themes that had already inspired the renovation of the 13th floor of the tower in 2003, which Camerana transformed into his home, a place for the elaboration and exhibition of his projects for the city. Among the suggestions behind the project there are many of his personal memories, such as the first flight by plane, in New York, with the landing in Turin right above Piazza Castello, the modernity of the Jumbo jet, with the internal helical staircase and surfaces in polyester, and the sinuosity of Saarinen upon arrival at the TWA terminal, but above all the design imprints of the past and the visions of the Theatrum Sabaudiae, an anti-litteram urban marketing project commissioned by Carlo Emanuele II of Savoy in 1682 and printed in Amsterdam to present at the European Courts the city of Turin in 145 bird’s eye views.

Client: Camerana & partners

Period: November 2020

ACC_Cristiana Catino & Negozio Blu | Green Pea-Turin | 2020

ACC Cristiana Catino and Negozio Blu Architetti (Ambrosini, Gatti, Grometto), former designers of the first Eataly in Turin, conceived a symbolic architecture to give shape to the strategic vision of Green Pea: a highly sustainable building, a manifesto built with new technologies and natural materials to convey to users, through architecture, the idea of ​​respect for the environment and harmony with nature. The exterior is characterized by a shell of wooden sunshade slats, supported by a steel rib, a technical “treillage” which constitutes a filter between the functions distributed on the different floors and the environment. The lamellas, thermo-treated for external use, come from the forests destroyed by the flood of the Veneto. Designed to be disassembled and recyclable, Green Pea is mainly dry mounted, to allow the recycling of materials and components in the long term and consequently the extension of the life cycle. Vegetation is inserted through the organic texture of the facades and becomes a real building block of architecture. Italian flora and native plants have been selected to suit the climate and microclimate of the different facades. The sequence of welcoming and flexible interiors culminates in the entertainment space of the large equipped roof garden, permeated by bioclimatic greenhouses. The building thus appears as a natural organism, which breathes and lets you breathe, protects from the sun, vibrates according to the light and the growth of the vegetation. To minimize its carbon footprint, Green Pea is powered by renewable energy sources: geothermal wells, photovoltaic and solar panels, mini wind turbines and floors for kinetic energy recovery.

Pictures by Fabio Oggero

Client: ACC Naturale Architettura & Negozio Blu

Period: November 2020

Urban Lab & Phos | Suspended city | 2020

The photographies by Fabio Oggero taken during the lockdown propose an unprecedented documentary work of Turin’s urban space and a rethinking of its relationship with time: an “emptied” space and a “suspended” time. The total and widespread absence of the lockdown is not mere emptiness, but allows to build a new urban story, an almost cathartic vision in which the apparent absence of life, of people and of their movement gives Turin back to its purest sets, without distractions, background noises or distortions. The result is a portrait it without judgment, which asks questions without giving answers.

Una mostra fotografica che attraverso gli scatti di Fabio Oggero racconta, per un progetto di Urban Lab in collaborazione con Centro di Fotografia Phos , la città sospesa nei quasi due, lunghissimi, mesi di lockdown.
Un’occasione inedita per rileggere i luoghi che hanno maggiormente costruito l’identità di Torino.

Le fotografie di Fabio Oggero scattate durante il lockdown propongono un lavoro di documentazione inedito dello spazio urbano torinese e un ripensamento del suo rapporto con il tempo: uno spazio “svuotato” e un tempo “sospeso”. L’assenza così totale e diffusa del lockdown non è mero vuoto, ma consente di costruire un nuovo racconto urbano, una visione quasi catartica in cui l’assenza apparente della vita, delle persone e del loro movimento restituisce Torino nelle sue scenografie più pure, senza distrazioni, rumori di fondo o distorsioni. Il risultato è un ritratto privo di giudizio, che pone domande senza dare risposte.

Piemonte Fabbriche Aperte | Regione Piemonte | 2019

Guided tours to discover the industrial and manufacturing know how of Piedmont, jewels of the Made in Italy. ComunicArch was selected by the Department of Production Activities, Energy, Innovation and Research of Regione Piemonte to organize the event, in 2019.

Client: Regione Piemonte

Period: 2019

What we did: Organization, photographic survey and video production

Project leaders: Cristiana Chiorino and Laura Milan (Organization), Fabio Oggero (video and photos)[/vc_column_text][/vc_column][/vc_row]

Premio Federico Maggia | Fondazione Sella | 2015 – 2019

The Fondazione Sella Onlus, with the Chambers of Architects and Engineers of Biella and the City of Biella and in collaboration with the architectural magazine Casabella, has launched the National Prize named after the engineer architect Federico Maggia. 10 selected architects under 35 years old were measured in the design and construction of facilities within the complex of the wool mill Maurizio Sella. The first edition was launched in 2013, the second one in 2015 and the third one in 2019. The 2019 edition included a complete photographic survey of industrial heritage in Biella with pictures by Fabio Oggero

The Prize aimed to stimulate the design ability of the participants in expressing new ideas that can affect the development of the Biella territory using the Lanificio Maurizio Sella as working site helping to increase the recognition and the potential of abandoned industrial heritage.

Press review of the 2019 edition

Client: Fondazione Sella onlus

Period:  2013, 2015 and 2019

What we did: Press Office, Photographic survey, social media management and video storytelling

Peter Jaeger Architetti| Palazzo della Luce-Turin | 2018

In the heart of Turin Roman quarter this 21.000 sqm mixed adaptive reuse breathes new life into a listed early XX century neobaroque architectural heritage of belle époque taste. The project expresses a new concept of living in the city, the “Living Supreme” patented brand. Elegant urban villas, each of them equipped with roof gardens and other facilities, where space flows freely from interior to exterior, and the garden architecture boosts the overall standing of the property with an unobstructed view of the city, up to the mountains.

Press review: Villegiardini

The Plan

Client: Peter Jaeger Architetti

What we did: press office (Laura Milan and Cristiana Chiorino) and photographic survey (Fabio Oggero)

When: 2018

+ Studio Architetti|Bernini2: the book – Turin | 2018

In 2018 Filippo Orlando+Studio Architetti  with Mediapolis Engineering has completed the residential complex Bernini2. La Villa e la Torre in Turin and decided to publish a book to to tell the story of this interesting project. We have been in charge of all the texts, the graphic design has been signed by Quattrolinee and the pictures have been shot by Fabio Oggero and Mario Forcherio.

A stone’s throw from the center of Turin, between Corso Tassoni and the homonymous square along the baroque axis of Corso Francia, the new complex Bernini2 develops an innovative idea of residential architecture.  The intervention, commissioned by the Aurelia company and marketed by Investitalia, is a new and modern complex of 28 high quality apartments that are organized in two distinct but strongly interconnected elements: the Villa, which transforms the elegant building that in the fifties brought in Turin the refined reflections on living by Mario Asnago and Claudio Vender, and the nine floors of the Tower that rises slanted on Corso Tassoni with studied and always different fronts. Bernini2 is the result of a long reasoning that has solved the problems of a corner lot in a brilliant way, transforming them into the peculiar characteristics of an architecture that has succeeded in establishing constructive dialogue with the past, mediating between intervention scales and building typologies. very different from each other.

ClientFilippo Orlando +Studio Architetti

Year: 2018

Piemonte Fabbriche Aperte | Regione Piemonte | 2017

103 factories open to the public on the 27th and the 28th of October. Guided tours to discover the industrial and manufacturing know how of Piedmont, jewels of the Made in Italy. ComunicArch was selected by the Department of Production Activities, Energy, Innovation and Research of Regione Piemonte to organise the event.

Client: Regione Piemonte

Period: September – December 2017

What we did: general organization, photographic survey of the event and the sites, video storytelling

Project leaders: Cristiana Chiorino and Laura Milan with Giulia Badella, Luca Begheldo, Laura Cardia and Giulietta Fassino (general organization), Fabio Oggero (photos and videos)