ACC Cristiana Catino and Negozio Blu Architetti (Ambrosini, Gatti, Grometto), former designers of the first Eataly in Turin, conceived a symbolic architecture to give shape to the strategic vision of Green Pea: a highly sustainable building, a manifesto built with new technologies and natural materials to convey to users, through architecture, the idea of ​​respect for the environment and harmony with nature. The exterior is characterized by a shell of wooden sunshade slats, supported by a steel rib, a technical “treillage” which constitutes a filter between the functions distributed on the different floors and the environment. The lamellas, thermo-treated for external use, come from the forests destroyed by the flood of the Veneto. Designed to be disassembled and recyclable, Green Pea is mainly dry mounted, to allow the recycling of materials and components in the long term and consequently the extension of the life cycle. Vegetation is inserted through the organic texture of the facades and becomes a real building block of architecture. Italian flora and native plants have been selected to suit the climate and microclimate of the different facades. The sequence of welcoming and flexible interiors culminates in the entertainment space of the large equipped roof garden, permeated by bioclimatic greenhouses. The building thus appears as a natural organism, which breathes and lets you breathe, protects from the sun, vibrates according to the light and the growth of the vegetation. To minimize its carbon footprint, Green Pea is powered by renewable energy sources: geothermal wells, photovoltaic and solar panels, mini wind turbines and floors for kinetic energy recovery.

Pictures by Fabio Oggero

Client: ACC Naturale Architettura & Negozio Blu

Period: November 2020 -June 2021

What we did: Press Office, Photographic survey, social media management 

 

Press review:

FLOORNATURE  

https://www.floornature.com/blog/green-pea-turin-all-round-sustainability-16268/

THE PLAN 

https://www.theplan.it/architettura/oltre-il-centro-commerciale-un-manifesto-di-sostenibilit%C3%A0

FORBES IT

https://forbes.it/2021/04/15/green-pea-nasce-torino-primo-green-retail-park-mondo/

A & C vol 479

https://anc.masilwide.com/1318

DESIGNVERSE

https://www.designverse.com.cn/content/home/article/green-pea-retail-park-acc-naturale-architettura-negozio-blu-architetti-en

LUCE E DESIGN

https://www.lucenews.it/ecosostenibilita-luce-e-recupero-dei-materiali-fra-innovazione-e-tradizione/

NATURALMANIA

https://www.naturalmania.it/green-pea-il-rinascimento-sostenibile-del-made-in-italy/

AD Italy 

https://www.ad-italia.it/luoghi/architettura/2021/02/10/green-pea-a-torino-ledificio-che-respira-inaugura-una-nuova-filosofia-di-shopping/?refresh_ce=

LIFEGATE

https://www.lifegate.it/architettura-green-pea

OPEN

https://www.open.online/crossroads/piemonte-citta-creative-innovative/

GOOOOD (China)

https://www.gooood.cn/green-pea-retail-park-by-acc-naturale-architettura-negozio-blu-architetti.htm

ARCHDAILY

https://www.archdaily.com/955542/green-pea-retail-park-acc-naturale-architettura-plus-negozio-blu-architetti

Office Observer

https://danilopremoli.wordpress.com/2021/01/29/a-torino-eataly-real-estate-inaugura-green-pea/

YOUBUILD

https://www.youbuildweb.it/2021/01/07/green-pea-architettura-sostenibile-per-il-primo-green-retail-park-italiano/

TEKNORING 

https://www.teknoring.com/news/progettazione/green-pea-centro-commerciale-ecosostenibile-farinetti/

ABITARE

https://www.abitare.it/it/architettura/progetti/2021/01/05/green-pea-il-centro-commerciale-biosostenibile-di-farinetti/?refresh_ce-cp

LIVING CORRIERE

https://living.corriere.it/tendenze/architettura/architettura-sostenibile-2020/

DOMUS

https://www.domusweb.it/en/architecture/gallery/2020/12/16/green-pea-is-the-latest-addition-to-an-evolving-post-industrial-area-in-turin.html

WOW

https://wow-webmagazine.com/it/green-pea-apre-a-torino-il-primo-retail-park-eco-sostenibile-al-mondo

CORRIERE DELLA SERA

https://www.corriere.it/pianeta2020/20_dicembre_07/consumi-eco-compatibili-riuso-recupero-torino-apre-geen-pea-farinetti-df9883f2-380a-11eb-8ee8-3626ca43a0a8.shtml

ROTTA SU TORINO

https://www.rottasutorino.it/2020/12/green-pea-architettura-sostenibile-primo-centro.commerciale-green.html

RADIO 1

https://www.raiplayradio.it/audio/2020/12/Architettura-e-sostenibilita-ambientale-lesempio-di-Green-Pea—Cristiana-Catino-a-Radio1-Che-giorno-e-b8db5f57-bef3-49be-87f1-8970187f50e0.html?wt_mc=2.www.wzp.raiplayradio_ContentItem-b8db5f57-bef3-49be-87f1-8970187f50e0.&wt

DESIGN DIFFUSION

https://www.designdiffusion.com/en/2020/12/23/sustainable-shopping-at-green-pea-a-new-concept/

ICON MAGAZINE

https://www.iconmagazine.it/eventi/torino-green-pea/

ARCHELLO

https://archello.com/project/green-pea

CONTRACT

https://contractnetwork.it/highlights/inaugura-green-pea/

IL GIORNALE DELL’ARCHITETTURA

https://ilgiornaledellarchitettura.com/web/2020/12/09/la-pedagogia-di-green-pea/

VANITY FAIR

https://www.vanityfair.it/lifestyle/casa/2020/12/09/green-pea-torino-sostenibilita-farinetti

AREA
https://www.area-arch.it/apre-il-nuovo-green-pea-a-torino

IL SOLE 24 ORE

https://www.ilsole24ore.com/art/oscar-farinetti-inaugura-green-pea-primo-mercato-dedicato-sostenibile-e-riciclo-ADrY226

https://stream24.ilsole24ore.com/gallery/casa/farinetti-inaugura-green-pea-torino/ADYyC36?refresh_ce=1

INFOBUILD ENERGIA

https://www.infobuildenergia.it/torino-il-green-pea-di-farinetti/

ELENA CATTANEO BLOG

https://elenacattaneo.it/una-nuova-idea-di-shopping/

ARCHIPORTALE 

https://www.archiportale.com/news/2020/12/architettura/a-torino-inaugura-green-pea-il-primo-green-retail-park-al-mondo_80028_3.html

ART TRIBUNE 

https://www.artribune.com/progettazione/2020/12/nasce-a-torino-green-pea-lo-store-verde-del-patron-di-eataly-con-museo-e-ristorante-stellato/